4Time

Creatives

Hierarchy and Constructive Feedback: Fostering Innovation, Not Power Plays

Let’s be real – feedback can sometimes feel like a ritual where the higher-ups drop pearls of wisdom while everyone else nods along, hoping not to take it personally. But the real question isn’t “Who’s in charge?” It’s “Who has the most relevant insights, the best ideas, and the clearest understanding of what the client […]

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Why Your Next Marketing Star Might Be Sitting at the Desk Next to You

In the ever-evolving world of marketing, where every brand is vying for the top spot in the consumer’s mind, one trend is gaining momentum—and no, it’s not another TikTok dance. It’s called Employee Generated Content (EGC), and it’s about time we talked about it. “Employee Generated Content is like User Generated Content, but with an

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The importance of feedback in the creative world.

“Creativity is not just about the creation of new ideas, but also about the ability to receive feedback, refine, and evolve existing ones.” – Shivvy Jervis Feedback is an essential part of professional and personal growth – working and operating in the creative industry is no exception to this rule. Feedback plays a crucial role

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From Competition to Collaboration: Growth through Collaboration between Creatives.

“If you want to go fast, go alone. If you want to go far, go together” The creative space is a tricky one. Between trying to protect our intellectual property and trying to differentiate ourselves, we often forget what makes our industry so great. Uniqueness. Many industries (if not most) require individuals to put a

From Competition to Collaboration: Growth through Collaboration between Creatives. Read More »

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